Sound, Elevated...

Swedish brand Bang & Olufsen have been innovating for 100 years and so wanted a video to accompany their new campaign to highlight the heritage, history and people that have been involved in their strive for audio greatness.

This was a tricky brief, with the request to utilise existing shot footage and find a way of weaving specific heritage messages int our piece of content. As you’ll be able to see below this involved lots of motion design exploration, investigating different transitions, visual techniques and edit styles to land on something that felt right for the client.

The final film brings together a few different techniques to weave a visually interesting journey through Bang & Olufsen’s history, whilst allowing them to nod to the campaign that sits alongside this.